Malaysia has won an international award for a travel video at the 41st annual Telly Awards that honours video and television content.
Telly Awards, founded in 1979 is an annual recognition that rewards promising work across many categories including commercials, campaigns and promotional videos including tourism and travel.
The video was picked among many entries that were reviewed by the New York-based Telly Awards Judging Council, comprising over 200 executives from television networks, production companies, agencies and video platforms worldwide.
The Tourism Malaysia video, titled “Discover Breathtaking Malaysia”, won the silver award for Non-Broadcast under the Travel/Tourism category 2020.
Tourism Malaysia director-general Datuk Musa Yusof said he hopes the recognition will encourage Malaysians to explore the country once it is safe to travel again amid Covid-19.
“This international recognition only serves to prove that Malaysia has what it takes to boost its tourism sector again, hopefully soon, ” he said.
The video was produced in preparation for Visit Malaysia Year 2020. However, It has been cancelled due to the Covid-19 pandemic.
“We are proud to showcase the beauty of Malaysia, and what better way to do that in this climate than by utilising our digital assets and giving our global audience a sneak peek through virtual experience, ” he said.
In the 4-minute video, viewers are taken through the country’s iconic attractions as well as hidden gems, complete with suggestions for captions and hashtags on social media.
It narrates a virtual experience through the nation’s natural, cultural and gastronomic adventures using a social media style template.
Let’s check it out:
Let’s plan for cuti-cuti Malaysia when the Covid-19 pandemic is over..
Source : The Star